01
What you need
A short name that is easy to say and spell
A trusted extension such as .com when available
Registration in an account controlled by the business owner
Privacy protection, renewal reminders and account security
02
How to do it
Follow these steps in order.
- 01
Write down your exact business name and two clear alternatives.
- 02
Say each option aloud and ask another person to spell it.
- 03
Check the matching social handles before committing to the name.
- 04
Compare the first-year and renewal price—not only the advertised discount.
- 05
Register the domain in your own account and use an email you control.
- 06
Enable two-factor authentication, automatic renewal and domain privacy.
03
Final checklist
- Registrant account belongs to you
- Spelling is clear
- Renewal price reviewed
- Two-factor authentication enabled
- Login and recovery details stored safely
04
Avoid these mistakes
- Letting a designer register the domain in their name
- Buying many unnecessary extensions and add-ons
- Using hyphens, confusing spelling or a very long name
- Ignoring renewal emails
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